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Fast-Track Your Business: A Customer-Centric Approach to Accelerate Market Growth

by Laura Patterson

ASIN: B084CTKN6P

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Ready. Set. Grow! Former football player and coach, Lou Holtz, once said: â€œIn this world youâ€™re either growing or youâ€™re dying, so get in motion and grow.â€� Every company leader is in pursuit of growth. Growing companies are attractive. Theyâ€™re attractive to partners, employees, and of course, customers. If your company is not growing, then you and your shareholders are losing equity, profit, and employees. Growth doesnâ€™t just occurâ€“growth takes the right culture, processes and discipline. Most importantly, growth takes intent and deliberate focused action. Growth is a result of solving customer problems at the right time with the right solution with a story that resonates with the market. In Fast-Track Your Business, author Laura Patterson offers step-by-step guidance for acquiring customer insights, creating customer-centric outcomes, and developing strategies and measurable executable plans. Fast-Track Your Business provides a customer-centric framework for choosing and navigating a sustainable path forwardâ€”a system that creates momentum and accelerates organic market growth.