Jon Michail, Group CEO of Image Group International, is an award-winning image consultant and personal branding pioneer who works with business leaders, entrepreneurs and change-makers to position, leverage and monetise business and personal objectives with an entrepreneurial/intrapreneurial and holistic approach. His best-selling book Life Branding was the leading voice for authentic personal branding when published in 2002.

He is passionate about individual freedom and prosperity. Jon believes people deserve the opportunity to maximise their personal brand power, influence, and impact.

He has had an eclectic career spanning from being a designer with the Christian Dior brand to manufacturing, distribution, and retail to sports management, business consulting and joint-venture creation spanning four continent